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	<title>Web Based Marketing Blog</title>
	<link>http://www.web-based-marketing.com/wordpress</link>
	<description>Web Based Marketing Blog</description>
	<pubDate>Thu, 09 Oct 2008 22:38:51 +0000</pubDate>
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		<title>Yahoo Launches Web Analytics</title>
		<link>http://www.web-based-marketing.com/wordpress/2008/10/09/yahoo-launches-web-analytics/</link>
		<comments>http://www.web-based-marketing.com/wordpress/2008/10/09/yahoo-launches-web-analytics/#comments</comments>
		<pubDate>Thu, 09 Oct 2008 22:38:51 +0000</pubDate>
		<dc:creator>j</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Marketing News]]></category>

		<category><![CDATA[Yahoo]]></category>

		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.web-based-marketing.com/wordpress/2008/10/09/yahoo-launches-web-analytics/</guid>
		<description><![CDATA[By Matt McGee
Yahoo has announced that they’ll begin to roll out Yahoo Web Analytics (beta) on a limited basis beginning this week. According to Jitendra Kavathekar, Yahoo’s Web Analytics VP, the service has already been made available to select Yahoo advertisers and third-party application developers.
The next “big deployment,” Kavathekar says, will be for Yahoo’s 13,000 [...]]]></description>
		<wfw:commentRss>http://www.web-based-marketing.com/wordpress/2008/10/09/yahoo-launches-web-analytics/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Who Coined The Term SEO?</title>
		<link>http://www.web-based-marketing.com/wordpress/2008/10/02/who-coined-the-term-seo/</link>
		<comments>http://www.web-based-marketing.com/wordpress/2008/10/02/who-coined-the-term-seo/#comments</comments>
		<pubDate>Thu, 02 Oct 2008 23:09:42 +0000</pubDate>
		<dc:creator>j</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Marketing News]]></category>

		<category><![CDATA[seo]]></category>

		<category><![CDATA[Search Engines]]></category>

		<category><![CDATA[SMO]]></category>

		<guid isPermaLink="false">http://www.web-based-marketing.com/wordpress/2008/10/02/who-coined-the-term-seo/</guid>
		<description><![CDATA[By Bob Heyman
Someone’s trying to trademark the term SEO, which has roiled the SEO community. The someone is named Jason Gambert, and he has filed with the US Patent and Trademark Office, claiming to have coined the term “SEO” (for Search Engine Optimization). SEOMoz and others have moved to challenge Gambert’s claim. As the person [...]]]></description>
		<wfw:commentRss>http://www.web-based-marketing.com/wordpress/2008/10/02/who-coined-the-term-seo/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Are you using Twitter yet?</title>
		<link>http://www.web-based-marketing.com/wordpress/2008/09/25/are-you-using-twitter-yet/</link>
		<comments>http://www.web-based-marketing.com/wordpress/2008/09/25/are-you-using-twitter-yet/#comments</comments>
		<pubDate>Thu, 25 Sep 2008 22:32:00 +0000</pubDate>
		<dc:creator>j</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Marketing News]]></category>

		<category><![CDATA[Search Engines]]></category>

		<category><![CDATA[SMO]]></category>

		<guid isPermaLink="false">http://www.web-based-marketing.com/wordpress/2008/09/25/are-you-using-twitter-yet/</guid>
		<description><![CDATA[By Ron Jones, Search Engine Watch

If not, you may want to read how other educators are using Twitter as an education tool.
For those who are coming up to speed, Twitter lets you broadcast or microblog your messages (140 characters max) to a group of friends or other subscribers, who can receive them as text messages, [...]]]></description>
		<wfw:commentRss>http://www.web-based-marketing.com/wordpress/2008/09/25/are-you-using-twitter-yet/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Google&#8217;s &#8220;Submit Your Content&#8221; Page Changes Into Content Central</title>
		<link>http://www.web-based-marketing.com/wordpress/2008/09/18/googles-submit-your-content-page-changes-into-content-central/</link>
		<comments>http://www.web-based-marketing.com/wordpress/2008/09/18/googles-submit-your-content-page-changes-into-content-central/#comments</comments>
		<pubDate>Thu, 18 Sep 2008 22:56:34 +0000</pubDate>
		<dc:creator>j</dc:creator>
		
		<category><![CDATA[Google]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Marketing News]]></category>

		<category><![CDATA[seo]]></category>

		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.web-based-marketing.com/wordpress/2008/09/18/googles-submit-your-content-page-changes-into-content-central/</guid>
		<description><![CDATA[By Danny Sullivan
In the old days, getting listed on Google just meant having a web site. These days, you can get in by selling products through a virtual store, by having a book, by having a small local business that&#8217;s listed in a yellow pages directory and many other ways. To help centralize submission and [...]]]></description>
		<wfw:commentRss>http://www.web-based-marketing.com/wordpress/2008/09/18/googles-submit-your-content-page-changes-into-content-central/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Domain Acquisition &#8212; How Much is Too Much?</title>
		<link>http://www.web-based-marketing.com/wordpress/2008/09/11/domain-acquisition-how-much-is-too-much/</link>
		<comments>http://www.web-based-marketing.com/wordpress/2008/09/11/domain-acquisition-how-much-is-too-much/#comments</comments>
		<pubDate>Thu, 11 Sep 2008 22:07:32 +0000</pubDate>
		<dc:creator>j</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[seo]]></category>

		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.web-based-marketing.com/wordpress/2008/09/11/domain-acquisition-how-much-is-too-much/</guid>
		<description><![CDATA[By Mark Jackson
A company that&#8217;s redesigning its Web site recently called me to discuss the possibility of my firm assisting them with their SEO efforts. First, I congratulated them on being one of the few companies to consider SEO prior to re-launching their site (that&#8217;s the way it&#8217;s done, people!). Then we talked about their [...]]]></description>
		<wfw:commentRss>http://www.web-based-marketing.com/wordpress/2008/09/11/domain-acquisition-how-much-is-too-much/feed/</wfw:commentRss>
		</item>
		<item>
		<title>You Need More Than One Site Map</title>
		<link>http://www.web-based-marketing.com/wordpress/2008/09/04/you-need-more-than-one-site-map/</link>
		<comments>http://www.web-based-marketing.com/wordpress/2008/09/04/you-need-more-than-one-site-map/#comments</comments>
		<pubDate>Thu, 04 Sep 2008 23:26:28 +0000</pubDate>
		<dc:creator>j</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Marketing News]]></category>

		<category><![CDATA[seo]]></category>

		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.web-based-marketing.com/wordpress/2008/09/04/you-need-more-than-one-site-map/</guid>
		<description><![CDATA[
By: Justin Pinkus
Something as basic as your web site’s site map could have more of an effect on the success of your web site than you originally may have thought. So why is it that site maps are often taken lightly or overlooked altogether? Most graphic designers, webmasters and even Internet marketers don’t grasp the [...]]]></description>
		<wfw:commentRss>http://www.web-based-marketing.com/wordpress/2008/09/04/you-need-more-than-one-site-map/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Are You Giving Your SEO Enough Information to Succeed?</title>
		<link>http://www.web-based-marketing.com/wordpress/2008/08/28/are-you-giving-your-seo-enough-information-to-succeed/</link>
		<comments>http://www.web-based-marketing.com/wordpress/2008/08/28/are-you-giving-your-seo-enough-information-to-succeed/#comments</comments>
		<pubDate>Thu, 28 Aug 2008 23:18:26 +0000</pubDate>
		<dc:creator>j</dc:creator>
		
		<category><![CDATA[Google]]></category>

		<category><![CDATA[seo]]></category>

		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.web-based-marketing.com/wordpress/2008/08/28/are-you-giving-your-seo-enough-information-to-succeed/</guid>
		<description><![CDATA[By Aaron Wall
Three years ago Todd Malicoat published a blog post titled Balancing the Link Equation, which offered conditional tips about how to improve the link profile of a website. I think of that post nearly every time someone asks for SEO advice because the field has grown so complex that both yes and no [...]]]></description>
		<wfw:commentRss>http://www.web-based-marketing.com/wordpress/2008/08/28/are-you-giving-your-seo-enough-information-to-succeed/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Making The Business Case For SEO</title>
		<link>http://www.web-based-marketing.com/wordpress/2008/08/21/making-the-business-case-for-seo/</link>
		<comments>http://www.web-based-marketing.com/wordpress/2008/08/21/making-the-business-case-for-seo/#comments</comments>
		<pubDate>Thu, 21 Aug 2008 23:20:18 +0000</pubDate>
		<dc:creator>j</dc:creator>
		
		<category><![CDATA[Google]]></category>

		<category><![CDATA[seo]]></category>

		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.web-based-marketing.com/wordpress/2008/08/21/making-the-business-case-for-seo/</guid>
		<description><![CDATA[By David Roth
So what’s the ROI on this SEO program you’re recommending? How much revenue upside is there? What will it cost? How does this stack up against the fourteen other projects we’re working on right now?
Are these questions familiar to you? They are to me. I hear them in my sleep. I have had [...]]]></description>
		<wfw:commentRss>http://www.web-based-marketing.com/wordpress/2008/08/21/making-the-business-case-for-seo/feed/</wfw:commentRss>
		</item>
		<item>
		<title>6 Common Website Mistakes That Are Costing You Money</title>
		<link>http://www.web-based-marketing.com/wordpress/2008/08/14/6-common-website-mistakes-that-are-costing-you-money/</link>
		<comments>http://www.web-based-marketing.com/wordpress/2008/08/14/6-common-website-mistakes-that-are-costing-you-money/#comments</comments>
		<pubDate>Thu, 14 Aug 2008 22:51:41 +0000</pubDate>
		<dc:creator>j</dc:creator>
		
		<category><![CDATA[Google]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[seo]]></category>

		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.web-based-marketing.com/wordpress/2008/08/14/6-common-website-mistakes-that-are-costing-you-money/</guid>
		<description><![CDATA[By Jill Whalen
As I&#8217;m reviewing company websites to prepare for our August SEO Training Class, I&#8217;m struck by how often I see the same website mistakes.
Since we&#8217;ve been offering the SEO classes over the past 7 months, we&#8217;ve reviewed over 40 websites. In each class of 6 online marketers, there&#8217;s never a dearth of problems [...]]]></description>
		<wfw:commentRss>http://www.web-based-marketing.com/wordpress/2008/08/14/6-common-website-mistakes-that-are-costing-you-money/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Redirects: Good, Bad &#038; Conditional</title>
		<link>http://www.web-based-marketing.com/wordpress/2008/08/07/redirects-good-bad-conditional/</link>
		<comments>http://www.web-based-marketing.com/wordpress/2008/08/07/redirects-good-bad-conditional/#comments</comments>
		<pubDate>Thu, 07 Aug 2008 23:15:31 +0000</pubDate>
		<dc:creator>j</dc:creator>
		
		<category><![CDATA[Google]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[seo]]></category>

		<category><![CDATA[Search Engines]]></category>

		<guid isPermaLink="false">http://www.web-based-marketing.com/wordpress/2008/08/07/redirects-good-bad-conditional/</guid>
		<description><![CDATA[By Stephan Spencer
Whenever you make changes to a web site, one of the most important considerations should be how to use &#8220;redirects&#8221; to alert the search engine to your changes, to avoid having a negative impact on your search rankings. Whether you&#8217;re moving pages around, switching CMS platforms, or just wanting to avoid duplicate content [...]]]></description>
		<wfw:commentRss>http://www.web-based-marketing.com/wordpress/2008/08/07/redirects-good-bad-conditional/feed/</wfw:commentRss>
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